Yesterday when I was skimming through Twitter tweets, I found a post from the Indie Book Collective that said this: Bloggers, posting everyday is not a necessity. Make your post interesting and to the point. Quality over quantity.
While this is true about any kind of writing, my first thought was to disagree. I have some experience in business marketing, and what I learned was that you have to be persistent in getting your name in front of your customers—or in our case, readers. I kept thinking (I tend to over think things), I realized it was a relief not to have to post every day. I have enough to do already.
But I couldn’t get that thought out of my head, and I decided that for me, an unknown author trying to build name recognition, quantity is as important as quality. Maybe J.K. Rowling and Nora Roberts don’t need to blog every day, but Amelia James (who the hell is she)? It couldn’t hurt.
So here I am again, writing my sixth post in three days. I’ll do my best to keep them interesting and to the point, but until the name Amelia James equals well-known romance author, I’m going to post as often as possible. You will know my name.